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This report provides an estimate of direct tourist spending and the contribution of that spending to Queensland’s gross state product that can be attributed to tourists’ access to national parks (NPs). The first phase of The Valuing Tourism Spend in Queensland National Parks Study was designed to provide an assessment of tourist spending associated with national parks at the regional level. Following consultation with key stakeholders of the study, a research team from The University of Queensland collected primary visitor survey data in four regions of the State of Queensland with a view to determining an estimate of the visitor spend attributable to the NPs in these regions. These regions were selected as examples of the four different types of protected area region (urban, iconic, remote and outback) to be found in Queensland. The data collected in the survey were then used to infer a value for national park-generated visitor spending for all national park regions in Queensland. The results of this study indicate that a best estimate of visitor spending associated with national parks is approximately $4.43 billion per annum with $749 million per annum in national park-generated spending.

by Roy Ballantyne, Richard Brown, Shane Pegg and Noel Scott

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Valuing Tourism Spend Arising from Visitation to Queensland National Parks

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The purpose of this project was to help protected area managers make better decisions and to achieve greater success in their use of communication to influence visitor behaviour. A major foreseen benefit of this project was to produce a sharper understanding of the value of strategic communication in protected area management and to develop and disseminate research methods and results that enhance the ways protected area staff use communication to influence onsite visitor behaviour.

by Sam H. Ham, Betty Weiler, Michael Hughes, Terry Brown, Jim Curtis and Mark Poll

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 Asking Visitors to Help: Research to Guide Strategic Communication for Protected Area Management

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Green Globe 21 Designing Tourism Infrastructure: Steps to Sustainable Design

Categories: Asia, Case Study, Infrastructure, Management, Manual, Monitoring & Evaluation, Pacific
Comments Off on Green Globe 21 Designing Tourism Infrastructure: Steps to Sustainable Design

This paper comprises three parts, the first provides some steps to integrate sustainability into the design of buildings and the second provides a brief outline of the state of play in the tourism industry and proposals to move forward with a new standard for assessing the design of tourism infrastructure through Green Globe Asia Pacific. The third part provides abstracts of three pilot case study projects.

by Richard Hyde and Joyce Law

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This report examines the current and potential market for summer mountain tourism. It aims to satisfy the expectations of these markets by providing the type of experiences and activities that best meets their needs while maintaining the environmental integrity of these mountain regions. In preserving the unique resources of the mountain regions, the nature of the market must be understood in order to predict and manage impacts.

by Phillipa Thomas, Petra Triandos and Roslyn Russell

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Visitor Monitoring in Mountain Parks and Resorts: Summer Mountain Tourism, Victoria

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As demand grows for tourism opportunities within Australian protected areas, partnerships are increasingly seen as the way forward in dealing with the variety of interests involved and ensuring that sustainability goals are pursued. Previous tourism partnership research has not made the most of opportunities to consult related literature from a broad range of disciplines and use associated theoretical developments as a basis for analysis. This technical report addresses this gap through a multi-disciplinary review of partnerships research to reconcile the often multifarious definitions of partnership and allied concepts, such as collaboration and cooperation, and the various meanings given to success, as well as to identify factors which might impact upon partnership success or failure.

by Jennifer Laing, Aggie Wegner, Susan Moore, Betty Weiler, Sharron Pfueller, Diane Lee, Jim Macbeth, Glen Croy and Michael Lockwood

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This research study aimed to examine the relationships between NPWS and its private visitor service providers (‘Lessees’). The study uses in-depth, semi-structured interviews with NPWS staff and Lessees involved in five case study partnerships to get insight into the workings of these relationships — their challenges and successes.

by Noah Nielsen, Erica Wilson and Jeremy Buultjens

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From Lessees to Partners: Exploring Relationships between NSW NPWS and Private Visitor Facility Providers

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This report presents the composition of a generic park visitation survey instrument based on the core data variables that can be employed in multiple park level jurisdictions throughout Australia. Its focus is to identify the considerations for the future development of software-based solutions for data collection, aggregation, dissemination and reporting of park-based activity across the 14 protected area agencies.

by Simon Darcy, Tony Griffin, Gary Crilley and Stephen Schweinsberg

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This report provides a summary of the literature pertaining to the development of place attachment. In presenting an overview of the literature, the reports also focuses on the use of the concept of place attachment in the development of a proposed urban park setting, a key requirement of the study. In so doing, the report provides a list of recommendations for the use of the concept in the urban setting.

by Judi Inglis, Margaret Deery and Paul Whitelaw

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Following discussions within the Tourism and Climate Change Taskforce in 2007–2008, STCRC decided to undertook a study of the potential adaptations to climate change in five key tourist destinations in Australia: Kakadu National Park, the Cairns region (including the Great Barrier Reef and Wet Tropics rainforest), the Blue Mountains, the Barossa Valley and the Victorian Alps.  The research project examines existing knowledge on anticipated biophysical changes and, through primary research (stakeholder interviews and social learning workshops), gauges the expected adaptive approaches of destination communities and the tourism sector to these changes for 2020, 2050 and 2070. It then estimates likely economic consequences. This technical report presents the research findings in full and supports the summary developed by STCRC.

by Stephen Turton, Wade Hadwen and Robyn Wilson (editors)

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This study uses the available literature and industry input to develop a set of guiding principles for achieving the sustainable marketing and promotion of visitation to national parks and other protected areas. Industry examples are used to highlight where and how these guiding principles are already being used as examples of good  practice, thereby offering guidance to others.

by Stephen Wearing, David Archer and Sue Beeton

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Sustainable Marketing of Tourism in Protected Areas: Moving Forward

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