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Encore Festival and Event Evaluation Kit: Review and Redevelopment

Categories: Attractions, Management, Monitoring & Evaluation, Oceania, Pacific, Private Sector, Report, Visitors
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This publication reports on the first stage of a two stage project to review and redesign the STCRC ENCORE Festival and Event Evaluation Kit (ENCORE). The purpose of this project was to provide a critique of the current ENCORE product and make recommendations to guide the STCRC in future design and development of a revised model.  The second stage of the project was to involve the design and development of a revised ENCORE product, based on the results of the Stage 1 research. This second stage would also see the transfer of this revised ENCORE product to an online, web-based platform. While this second stage of the research has not progressed, the results of the ENCORE review (Stage 1 research) are presented in this report.

by Katie Schlenker, Carmel Foley, Don Getz

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