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by Shanna Schubert and Brooklynn Downing, Intern-Associates, PATA

Brooklynn Downing and Shanna Schubert, intern-assocaites, PATA

Brooklynn Downing and Shanna Schubert

Being recent female graduates originally from North America, we quickly realised our commonalities soon after meeting each other. When you’ve been out of your comfort zone for a period of time, travelling abroad, living with a host family, etc., to come across someone from a similar background can be heartening. We soon struck up an interesting conversation about cultural differences and similarities, and what an educational experience travelling can be, more so, how eye opening it is as a reflection on others and especially on one’s self. Often when we think of sustainable travel we think of the obvious, for example, pollution, consumption, transportation, and other tangible factors. But what we frequently forget to discuss is the importance and impact of cultural interaction through tourism in a sustainable manner.

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Don’t let a picture book become the only memory of our Heritage

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3 September 2015: CEO Blog – By the time you have read this article I will have added Slovenia to my list of countries visited. This will be my 66th country visited towards my goal of 100+.

One of my greatest pleasures when travelling is to visit heritage and cultural sites. Even when I travel for business to a new destination, I always try my best to squeeze in some time to go explore and find little treasures that will create ever-lasting memories in my mind.

I find myself very fortunate for all the wonders that I have seen and hope that my children and future generations will be as privileged as I have been. This is why every time I read about a heritage site being destroyed by radicals, a force of nature, or voluntarily by governments or the private sector to create space for modern structures, it deeply saddens me. I believe we all have a duty to protect and preserve our heritage so that our past can be remembered and shared with the world.

To the developing countries that have colonial heritage sites and to those who have ancient towns or relics, I pray that you take the necessary steps to preserve what travellers may have not yet seen or enjoyed. I pray you recognise the value of these historical assets that your ancestors have left. I pray that you have the wisdom to see that these may offer you an opportunity to build a tourism economy that would sustain communities and preserve peace.

To those who purposely destroy our heritage for financial gain, hate or any other reasons, I have pity on you for not recognising how much you are hurting your country and communities.

I have an old picture book representing English colonial “Maison Bourgeoise” from my hometown of Montreal that I cherish very much. The book features houses that were for most part destroyed to make space for shopping malls and office towers. I know that many fellow residents of Montreal now regret not having preserved them. They now realise that they could have converted them into museums, hotels, restaurants, luxury shops, etc., which would have helped increase the attractiveness of the city and increase tourism.

There are many destinations around the world that have experienced the same thing and so many that are currently facing the very same dilemma. I hope that governments and private sector organisations involved in tourism recognise the historical assets they hold and that together they are able to protect them for future generations to enjoy.

We at PATA are prepared to help in any way we can and offer the full backing of the organisation where and when necessary.

Let us preserve our past and ensure that dusty picture books do not become the only memory we leave to our future generations.

 

Till next time,

 

Mario Hardy

Chief Executive Officer

Pacific Asia Travel Association

 

 

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Floating Village in Cambodia

The Disproportionate Growth of Tourism, or what I would personally call “The Bucket List Phenomena”, is something affecting many countries and regions around the globe. The problem is that it is not sustainable, already sites like Angor Wat and others around the globe have too many visitors, more than they can cope with to the point where sites are getting damaged and their future sustainability threatened. Mario Hardy. Read more.

 

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Learning Markets and Indigenous Tourism: Action Research Pilot of Developing a Learning Markets Cluster and Sample Itinerary in Central Australia

Categories: Case Study, Community, Management, Oceania, Operations, Pacific, People and Places, Private Sector, Tour Operator
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This project applied and evaluated Participatory Action Research Methodology (PARM) in the context of developing a Learning Markets cluster of Indigenous tourism operators in Central Australia.This led to developing and testing a Learning Markets itinerary establishing links with specialist distribution systems relevant for the Learning Markets sector. It was expected that this would allow building the capacity of local Indigenous tourism operators to understand, service and capitalise on this specialist market sector in the future

by Joc Schmiechen, Diana James  and Pascal Tremblay

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Learning Markets and Indigenous Tourism: Action Research Pilot of Developing a Learning Markets Cluster and Sample Itinerary in Central Australia

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This tool guides you to make a preliminary assessment about whether your region and property have the attributes for a successful tourism venture. If, after taking this initial assessment, you find that your property has tourism potential then we recommend you visit the websites listed on page 9.  Stage 2 allows you to make a more thorough assessment of whether to proceed with your tourism business idea and helps you develop this idea into a full business plan, and will be available in the future.

by Carolyn Fausnaugh, Paul Waight, Karen Higginbottom & Chelsea Northrope

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Farm & Country Tourism on Your Property: Stage 1 Assessment Tool

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UNWTO/UNESCO World Conference on Tourism and Culture gathers Ministers of Tourism and Culture for the first time

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Over 900 participants, including over 45 Ministers and Vice Ministers of Tourism and Culture, international experts, speakers and guests from 100 countries, gathered at the UNWTO/UNESCO World Conference on Tourism and Culture in Siem Reap, Cambodia, to explore and advance new partnership models between tourism and culture. Read more.

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The objective of the research was to develop a ‘Story Audit Tool’ to be used in the field with Indigenous people and other key informants to collect local stories for use in tourism enterprises and marketing; establish a prototype Intellectual Property agreement for commercial tourism for the use of images, film and written accounts of local Indigenous stories in tourism; and critically review the Story Audit Tool as applied in the pilot projects at Groote Eylandt and Hermannsburg.

by Diana James and Joc Schmiechen

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Enriching the Experience: An Indigenous Tourism Story Audit Tool

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Alila Villas Soori is a beachfront five-star resort located along the southwest coast of Bali, within the Tabanan Regency, one of the island’s most fertile and picturesque regions. One of the primary goals of the owner and developer was to ensure that the resort was planned, designed and constructed in an ecologically sensitive manner.

by EarthCheck Pty Ltd

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This booklet is an industry summary of the full report, Success Factors in Cultural Heritage Tourism Enterprise Management, containing references, methodology and detailed findings from the  project. The project has identified the critical factors for successfully balancing viable cultural heritage tourism (CHT) enterprises with heritage conservation goals.

by STCRC

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The Old and the New Cover

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