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Convention Site Selection: Determinants of Destination Choice in the Australian Domestic Conventions Sector

Categories: Oceania, Pacific, Private Sector, Public Sector, Report
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This report presents the results of a study of the Australian domestic conventions industry that has modelled the convention site selection choice process. As a result, the findings will be of value to destinations that seek to compete for a share of the Australian conventions market. Specifically, the research sheds light on how destinations can increase their competitiveness, and where resources and efforts ought to be focused to improve a destination’s attractiveness in this industry.

by Geoffrey I. Crouch and Jordan Louviere

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Convention Site Selection: Determinants of Destination Choice in the Australian Domestic Conventions Sector

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Australian Tourism Marketing Expenditure Elasticity Estimates

Categories: Case Study, Investment, Management, Marketing, Oceania, Pacific, Return
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The objective of this study was to quantify the effects of marketing expenditure by the Australian Tourist Commission, integrated into Tourism Australia (TA) from 1 July 1994. Co-integration analysis and dynamic  modelling approach are used to estimate the elasticity of income, price, price of substitute, cost of travel and marketing expenditure for Australia’s four major tourism markets: USA, Japan, UK and New Zealand.

by Nada Kulendran and Sarath Divisekera

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Australian Tourism Marketing Expenditure Elasticity Estimates

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This study focuses on the economic impact of tourism in the Gold Coast City region by visitors staying in commercial accommodation and is based on official 1996/97 Commonwealth and State government statistics. The study provides an analysis of economic input-output tables for Gold Coast City in the context of tourism.

by Guy West and Barbara Bayne
3-1-Pt1a_EcoImpacts
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This report provides a summary of three individual project components that identify the interaction between tourism organisations in the study regions. This interaction was found by determining the networks of relationships between organisations. This report compares the three individual projects for their usefulness and provides recommendations on the further development of a tourism organisation network analysis method.

by Chris Cooper, Noel Scott, Roger March, Ian Wilkinson, Christof Pforr and Graham Thompson

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Cooper_TourOps-regl

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This study aims to assist the development of a future national tourism strategy and research agenda and represents a typical but vital stage of a tourism visioning process. It provides an overview of four industry workshops hosted in late 2008 by STCRC in partnership with Tourism Australia. The workshops brought together 82 key tourism representatives from a broad cross-section of the industry. The goal was to develop a vision and identify key strategic issues, pressing policy objectives and research and development requirements for the Australian tourism industry. In particular, the workshops aimed to ascertain the industry’s opinion on core research priorities and to support the development of a national tourism research agenda, including the medium to long term research priorities that might be relevant to the role of a CRC or similar agency, in the future. It builds on a previous STCRC report Aanalysis of National, State, Regional and Local Tourism Strategies and Plans: Identification of Strategic Issues .

by Char-lee McLennan

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Strategic Issues for Australian Tourism 2008

 

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