Why is environmental awareness and training important?
Successful businesses need to be efficient, well-managed, customer-focused, offer quality products and services and provide value for money. Within this framework they also have to fulfil the expectations of their stakeholders, which includes demonstrating their commitment to the environment. A company can have the most ambitious environmental policy, but unless staff understand the philosophy behind it, the goals they are aiming for and how to achieve them, it will not be successful. Good intentions are undermined through poor training.
For example, if hotel guests have dutifully followed a request in the bathroom to hang their towels up for reuse to conserve water and energy and to reduce detergent use for the benefit of the environment, they will not be pleased if they find that the towels have been changed. This can cause greater customer disappointment than by not having a towel and linens programme in the first place!
Read more at Green Hotelier!