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The Tourism Council of Bhutan

Categories: Asia, Central, Cultural Heritage, Management, Northeast, Operations, People and Places, Visitors
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Bhutan began officially welcoming foreign visitors as tourists in 1974. Led by the Tourism Council of Bhutan, with the goals of a tourism industry that will act as a force for the conservation of environment and the promotion of cultural heritage, the country is carefully expanding its emerging tourism industry to promote sustainable tourism as part of Bhutan’s overall development philosophy of Gross National Happiness (GNH).

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This report proposes a model and survey instrument for assessing a destination’s competitiveness in the tourism market. The conceptualisation work and instrument, called the Destination Competitiveness Inventory (DCI), were derived as a result of field trips to Singapore, Japan and China to assess the competitiveness of Australia as  a holiday destination from those three origin markets.

by Roger March

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Marketing-Oriented Tool to Assess Destination Competitiveness

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As a major hotel in Hong Kong, Eaton Hotel understands their responsibility to understand, reflect upon and change processes and policies that have the potential to inflict harm on the environment, communities and future generations.

by EarthCheck Pty Ltd

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EarthCheck Case Study: Eaton Hotel, Hong Kong

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Despite the massive volume of guests and activities at the complex, Coex has become a pioneer in Korea’s green growth industry, achieving many environmental management firsts in Korea and keeping pace with the latest emerging eco-friendly technologies.

by EarthCheck Pty Ltd

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CS04_coex_case_study-1

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To help policy makers and business leaders identify and prioritize additional opportunities to raise energy efficiency in China and make its growth more sustainable, McKinsey & Company undertook a study of technologies, measuring their impact on greenhouse gas emissions. Published in the McKinsley Quarterly, this report outlines their research and findings.

by McKinsey & Company

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The McKinsey Report: China’s Green Opportunity

 

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