Cathay Pacific has twenty twenty vision, with a Sustainable Development (SD) Strategy boasting twenty commitments all to be achieved by 2020. Climate change is priority, aiming for a 31 per cent reduction in CO2 emissions per passenger or tonne of cargo compared to 2009 levels. As well as being a member of the Sustainable Aviation Fuel Users Group which aims accelerate the use of sustainable biofuels, it also offered Asia’s first ever carbon offset programme which supports community renewable energy projects. Cathay Pacific is flying way ahead of 2020, however, aspiring for a fifty per cent reduction in net CO2 emissions by 2050, relative to 2005 levels. Reducing the burn is a must but, in terms of sustainability, Cathay is firing on all cylinders.