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Technology: The Trojan Horse for Hotel Sustainability

Credit: Mode Green on sustainablebrands.com

Technology has been quickly evolving into many markets such as clothing, food, health and home, and hotels are certainly no exception.

Many hotels are adopting technology that enables more engaging, customized and immersive guest experience; these systems have become a Trojan Horse for the hotel industry to embrace higher-tech sustainability practices.

Conservation is being increasingly embraced in hospitality, and it’s proving to be important to guests; a survey by Bouteco shows that “the youngest and oldest among us care most about sustainability when choosing a hotel.”

New technology is constantly enabling hotels to further reduce and manage their consumption while also engaging guests to be active participants. Previously, hotels would have to choose between sustainability or guest amenity initiatives with regards to technology, because the systems had separate function, cost, implementation and ROI.

Read the full article here.

By Bill Lally for Sustainable Brands

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