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Participation in a community-oriented program in Nepal. Credit: Giving Way

The term “sustainable travel” has a green glow to it, connoting eco-friendly practices and environmental responsibility. But the human side of sustainability, as defined by the World Tourism Organization, addresses community impact, both social and economic, and is newly gaining traction among travel companies.

“There’s a lot of people who think ‘eco-tourism’ when they hear ‘sustainable tourism,’ but that’s a piece of the puzzle,” said Kelley Louise, the executive director of the Impact Travel Alliance, an industry nonprofit organization that focuses on sustainable travel. “Sustainability has a positive impact not only on the environment, but the culture and the economy of the destination you’re visiting.”

Organizations promoting social impact travel aim to emphasize not just big do-good trips, but to educate travelers about their smallest decisions, such as eating at a locally owned restaurant.

Read the full article here.

By Elaine Glusac for The New York Times.

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Seeking Experiential Travel in China: Interview with Mei Zhang, founder of Wild China

Categories: Asia, East, Management, Operations, Private Sector, Recommended Reading, Southeast, Tour Operator
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Mei ZhangAre Travelers Ready for the ‘Real’ China? Mei Zhang, founder of Wild China, explains why she’s counting on a sense of discovery to take travelers beyond the Great Wall and create tourism opportunities in China, Tibet and Myanmar.