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Climate Change and Canada’s Municipal Destination Marketing Organizations

In 2009 The Icarus Foundation, led by Dr. Rachel Dodds, conducted a survey of Canada’s municipal Destination Marketing Organizations (DMOs) to determine their levels of awareness and action with regard to climate change.    This summary outlines the findings of the survey, along with opportunities for the Canadian Tourism Industry to provide guidance on climate change initiatives to DMOs.

by Dr. Rachel Dodds & Gregory J. Kuenzig

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STO-Climate-Change-and-Canadas-Municipal-Destination-Marketing-1

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