PATA | Contact

BOLOGNA REWARDS YOU WITH FREE BEER AND ICE CREAM FOR RIDING YOUR BIKE

Credits: Food Anthology

For six months a year, an initiative called Bella Mossa (“Good Job”) operates within the city, which rewards users of sustainable forms of transport with free beer, ice cream or film tickets. 

Bravo city of Bologna, great initiative! Let’s hope some other cities in Asia follow up.

Read the full article here.

Posted on The Guardian. 

By Joanna Whitehead.

Share